Howzit! Scrabble launches SA v

Image: Scrabble South Africa

Howzit! Scrabble launches SA version with more than 150 local words

With national landmarks such as Table Mountain, Scrabble South Africa is a physical representation of the phrase ‘Local is Lekker’!

Howzit! Scrabble launches SA v

Image: Scrabble South Africa

The classic family-favourite word-forming game, Scrabble launched a South African version with more than 150 proudly South African words included in the game.

Introducing Scrabble South Africa

According to IOL, after years of research and development, to tailor this game to local culture, heritage and pride, Scrabble South Africa is finally available nationwide.

Scrabble has been a staple in the collection of board games in households across South Africa, and now provides people with the chance to connect to the words and terms that make the South African vocabulary so colourful.

“South Africans are such a diverse population and a local Scrabble was a great way to bring all of us together in a unified way as we have so many cultures and languages and that can all identify with elements of this game. This is an item which will bring all our cultures and languages together,” said Scrabble South Africa’s brand manager, Angelika Sansotta.

A local twist

Apart from more than 150 local words, the game also lets players enjoy a local twist on their Chance Cards, with koeksisters and Chakalaka while Strength Cards feature Shongololos and Bunny Chow, just to name a few.

South Africa is now only one of five countries to own a local version of this popular board game. The four other local versions are from New Zealand, Australia, Italy and Germany.

Encouraging our local flavour, “Scrabble South Africa serves as a unique way of reminding us of all the South Africanism’s that make us such a magnificent nation,” Sansotta explained further.

Incredibly unique

The packaging of the Scrabble South Africa is also incredibly unique. Adorned with symbols of local pride, including the Springbok, the national flower, the King Protea, as well as National landmarks like Table Mountain, the Scrabble South Africa is a physical representation of the phrase ‘Local is Lekker’.

To create this unique visual representation of our country they wanted to select a South African illustrator and came across Toby Newsome, an award-winning illustrator working in Cape Town.

“Toby has worked for some of the leading publishers and advertising agencies in South Africa and abroad and was selected to take part in the 2017 Chen Bochui International Children’s Literature Award Exhibition in Shanghai. His work has made such an impact over the years that we were delighted when he agreed to come on this journey with us,” Sansotta explained further.

Scrabble South Africa is available in all leading retailers nationwide for R 499,99.