DJ Zinhle shows off her BLVD Nectar Rose. Image via Instagram @djzinhle
Sparkling release: DJ Zinhle launches her signature Boulevard bubbly
After recently being appointed as the CEO of Boulevard, DJ Zinhle has unveiled a signature edition of the brand’s Nectar Rosé.
DJ Zinhle shows off her BLVD Nectar Rose. Image via Instagram @djzinhle
Ntombezinhle Jiyane, known by her stage name of DJ Zinhle, unveiled the new collection of BLVD signature-edition Nectar Rosé MCC after recently becoming chief executive officer of the brand.
DJ ZINHLE AS CEO OF BOULEVARD
In October 2020, DJ Zinhle acquired equity in the international sparkling wine beverage brand Boulevard Nectar Rosé and took over as its CEO.
In an announcement post she said:
“I actually don’t know what to say, we’ve been working on this for over a year now and at the beginning I didn’t believe it. At every meeting I’d feel like this required more from me, it’s huge, I needed to operate at a level I didn’t even know I could reach.”
She said she and her team had worked very hard and that this had not gone unnoticed.
DJ ZINHLE INTRODUCES NEW BUBBLY RANGE
On 22 February, DJ Zinhle posted pictures of her pink-themed sparkling wine collection. The bubbly retails at about R249 a bottle.
In December 2020, DJ Zinhle introduced her new bubbly to the world via social media. The post was captioned:
“I’m so excited to introduce to you my special edition @boulevard.rose Nectar Rosè MCC. Produced to perfection and wrapped in my favorite colour to celebrate my birthday. Here’s to celebrating your moment. This is mine ????”
DJ Zinhle followed this up with even more pictures of the pink bottles.
ABOUT THE SIGNATURE EDITION
The cuvees are hand selected and blended to produce a refined MCC which is then matured for 15 months in cellars to create an elegant Cap Classique.
“Not only is it a super luxurious-looking bottle wrapped in my favourite colour (which is super personal to me), it’s also the right amount of sweetness I love in a tall glass of bubbly, which makes it the perfect accessory for any celebratory occasion,” DJ Zinhle said in a statement to TshisaLIVE.
ZINHLE ALSO LAUNCHES KIDDIES’ SUNGLASSES
The mother of one also teamed up with her daughter, Kairo Forbes, whom she shares with AKA, to launch a range of kiddies’ sunglasses under her accessories label ERA.
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