Image via Envato Elements
SocialCon Johannesburg 2019 – Here’s what you need to know
Learn how to develop a clear social media strategy and spark new content ideas at this year’s three Social Media Conferences.
Image via Envato Elements
The digital sphere is very different today than it was ten, or even five years ago. Today, we have professions such as Social Media Manager or Digital Marketing Specialist.
It’s clear that businesses can no longer ignore the impact of social media. The SocialCon will assist in developing a clear social media strategy and spark new content ideas.
In addition, delegates will get the opportunity to share tips and tools to simplify the management of their online accounts and find ideas on how to grow their social following.
What is social media management
It is the process of managing your online presence – either as an individual or business – across various online platforms such as Facebook, Twitter, Instagram, Pinterest and YouTube.
It goes beyond just posting updates, but includes ways to draw your audience in and expand on your client base. In addition, it encompasses how you engage with your audience and how you increase visibility and reach.
“Social Media can provide a conversational extension to a B2B company’s nurturing programs. It gives us the opportunity to humanise our communications and make our companies more approachable.”
Ardath Albee
SocialCon Johannesburg – Learn from the experts
The event will also take place in Cape Town on 10 October 2019, and in Durban on 20 November 2019.
The agenda for this year’s Johannesburg event includes how to best channel social media strategies, as well as the tools and plug-ins to use, and how to generate great content for an online audience.
In addition, delegates will learn about storytelling in the digital space while a Question and Answer session while giving you tangible ways in which to overcome challenges.
Delegates will also learn how to grow their following, how to engage in the digital sphere, how to monitor ROI and how to best optimise photos and videos.
Speakers and discussions:
- Tiffanny Fernandes and Helen Aadnesgaard from Clay Creative – Keeping social media social
- Nicholas Krul from The Internship – Social selling through Employee Advocacy
- Ame S Zachariah from Vega School – Ten benefits of social media trends to boost SME start-up success
- Mashao Seabela, a social media influencer – Quality vs Quantity in campaign-ville
- Tamlyn Wilson from Vega – The power of storythinking
- Christopher Chantranie from Ogilvy Social Lab – The social video evolution
- Nanga Ntsume from Luna Digital – Capture the attention of your audience
- Dylan Kohlstadt from ShiftOne Digital – Next level Social Media
Also read – Study finds Twitter users are better educated than the general public
