Liverpool’s Mohamed Salah cashes in Harvard Business School reveals
Twitter @MoSalah
Liverpool’s Mohamed Salah cashes in, Harvard Business School reveals
Liverpool’s Mohamed Salah earns over R1 billion annually, a Harvard Business School (HBS) case study has revealed.
Liverpool’s Mohamed Salah cashes in Harvard Business School reveals
Twitter @MoSalah
Liverpool’s Mohamed Salah earns over R1 billion annually, a Harvard Business School (HBS) case study has revealed.
Salah, his lawyer and advisor Ramy Abbas Issa and Harvard professor Anita Elberse have revealed on social media that the 31-year-old player’s Liverpool contract re-negotiations are the subject of an MBA case study at Harvard Business School in Boston, Massachusetts.
Elberse’s and her student Taher El Moataz’s case study revealed Salah’s total income is somewhere between £46.8 million (R1.10 billion) and £53.7 million (R1.24 billion) a year, which includes his club wage and endorsements.
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The HBS study details that negotiations began in 2020 before concluding in mid-2022, which made the Egyptian Liverpool’s highest-ever earner in the club’s history. David Hytner, the chief football correspondent for The Guardian, reported that Salah and Abbas agreed to the MBA study during the protracted two-and-a-half-year negotiations with the Merseyside club and that the information “spoke for him and his advisor”. Salah and Abbas granted Elberse and El Moataz exclusive interviews into the mechanics of the negotiations for the HBS business of entertainment, media and sport programme.
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MO SALAH EARNS UP TO £1 MILLION A WEEK AFTER SIGNING HIS NEW CONTRACT AT LIVERPOOL FOOTBALL CLUB
Hytner wrote that the forward’s latest Liverpool contract, which runs until 2025, is the “catalyst for [Salah] to earn up to £1 million per week”. Abbas stated that the mentioned figure is a “conservative” estimation of what the Egypt international could earn. In a 2019 interview with The Guardian, Hytner reported that Eberse is the youngest woman promoted to full professor with tenure in HBS’s history.
The 50-year-old professor has conducted dozens of case studies on sports stars, entertainment personalities and companies. She has mentored other football stars such as Gerard Piqué, Kaká and Dani Alves. Eberse, a native of Holland but now an American citizen, was invited by Sir Alex Ferguson in 2012 to do a case study on leadership and what it took to run Manchester United.
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SALAH EARNS MORE THAN £6 MILLION IN PERFORMANCE-RELATED PAY ON TOP OF HIS WEEKLY WAGES
Salah’s drawn-out contract negotiations were a matter of much speculation and conjecture before he put pen to paper in 2022. Hytner states the player’s income comes from commercial partnerships with Adidas, the Bank of Alexandria in Egypt, PepsiCo, Gucci and a real estate company called Mountain View. Abbas said that Liverpool’s record Premier League goal-scorer – 142 goals in 238 appearances – makes anything between £3.5m and £6.1m in endorsements after his £350 000 weekly wage.
Hytner notes that “performance-related pay – variable pay, as it is called in the study – is fundamental” to the forward’s earning potential. Salah – a two-time Confederation of African Football (CAF) African Footballer of the Year (2017 and 2018) – was the subject of a hostile world-record £215m total package transfer bid from Saudi Arabian team Al-Ittihad in the European summer transfer window, according to GOAL.com. Liverpool, however, held on to their superstar striker. For how long: Who knows?
