Viva Vivo! Volkswagen ups the swag factor with special edition Polo

Volkswagen has updated the Polo Vivo model range by adding a trendy home-brewed special edition to its best-selling range.

According to Volkswagen Group South Africa (VWSA) sales and marketing director Mike Glendinning:

“The Polo Vivo Mswenko, which is based on the 1.4 63kW Comfortline manual, is a fashion-inspired derivative which features unique styling details and serves to appeal to customers that are dynamic and young at heart.”

Polo Vivo Mswenko: What’s in name?

Mswenko (pronounced m-swe-nkoh) is the isiZulu expression for the slang word “swag”.

Swag is an expression of attitude and confidence. A self-confident and stylish person is said to have swag. Mswenko, which is unique to South Africa, refers to a person’s style, attitude and general demeanour.

Volkswagen Polo Vivo’s best-selling DNA

With 261 285 units sold since its market introduction in March 2010, the Volkswagen Polo Vivo hatch has been the best-selling passenger car model in South Africa for the past decade.

Being the only locally manufactured model in the competitive A0 segment, the Polo Vivo has been a dominant brand in the entry-level hatch segment in spite of new models being launched on a regular basis.

Polo Vivo’s key product attributes such as affordability, German build quality, safety, space and comfort have a set an unparalleled benchmark in the segment. The cost of ownership over a three-year cycle makes Polo Vivo one of the most affordable cars to own in the South African market.

All the swag

In the exterior, the Polo Vivo Mswenko is easily recognisable by the Mswenko side decals, a chrome tip exhaust, 16-inch Portago alloy wheels in Anthracite, a black painted roof, privacy glass and mirror covers in two colour variants.

In the interior, the Polo Vivo Mswenko differentiates itself from the rest of the range with unique standard features, such as the new Ocean Blue seats, Anthracite headliner, silver dashboard inserts, App Connect, six speakers and a leather package (leather multi-function steering wheel, gearshift lever and gear knob).

This special edition model will only be available in the following exterior colours; Pure White, Reflex Silver, Limestone Grey and Reef Blue.

The Polo Vivo Mswenko will be available at Volkswagen dealers from October 2020 with pricing for the Polo Vivo Mswenko 1.4 63kW Comfortline being R246 900.