Brutal Fruit

Brutal Fruit launched a women-only bar in Soweto. Image via Instagram @brutalfruitza

‘Too boring’: Brutal Fruit’s women-only SheBeen fails the vibe check

Brutal Fruit’s women-only SheBeen failed to impress social media users who got to see a glimpse of the vibes at the pop-up bar.

Brutal Fruit

Brutal Fruit launched a women-only bar in Soweto. Image via Instagram @brutalfruitza

A video doing the rounds on X showing how Brutal Fruit’s women-only SheBeen was doing had social media users in one boat recently as they made their opinions known, admitting that it just didn’t pass the vibe check.

‘I WOULDN’T GO THERE’: MZANSI NOT FEELING BRUTAL FRUIT’S SHEBEEN VIBES

To celebrate Woman’s Month, Brutal Fruit Spritzer made history and launched the first-ever women-only pop-up bar in South Africa. SheBeen, the woman-only pop-up bar was launched in Soweto on Wednesday, 9 August, IOL reported.

During the launch, Candice van den Bosch, the head of the brand at Brutal Fruit Spritzer, shared that the SheBeen concept derives from their brand’s already existing You Belong campaign which seeks to promote women’s joy, belonging, and freedom.

ALSO READ: Halala! Brutal Fruit launches SA’s first-ever women-only SheBeen

The pop-up SheBeen experience is only available from Thursday to Sunday and only in August 2023. Weeks after the pop-up bar launched, a video circulating on X had netizens unimpressed by the vibes at Brutal Fruit’s SheBeen. Many social media users took to the comment section and voiced that the bar looked quite empty and just boring.

WATCH THE VIDEO BELOW…

ALSO READ: SAB fragrance venture: Now you can smell like Brutal Fruit!

Brutal Fruit
Brutal Fruit opened its doors for a women-only pop-up bar. Image via Instagram @bruta_fruit

TAKE A LOOK AT SOME REACTIONS FROM X USESRS BELOW…

“Lol, this is a great social experiment. Watch how it fails after a couple of months cause abafazi don’t like buying utshwala for themselves and they hate each other’s companies,” @uKilla_K said.

“The hype will die down soon so will the business,” @deardia88343453 replied.

“So banwa mang kaore a reteng, look how empty are the tables lol,” @mmaspala commented.

“I wouldn’t go here,” @aria4991 commented.

ALSO READ: ‘I adore you’: Kelly Rowland pens sweet message to Thando Thabethe