Springboks have been accused of being sponsored by Checkers.
Images via Twitter: @springboks/ @sixty60
Explains kit colours? Checkers logo spotted during Springboks game
Explain the kit? While FNB is a proud sponsor of the Springboks, Checkers bought a TV sponsorship of SuperSport, the broadcasters of the RWC.
Springboks have been accused of being sponsored by Checkers.
Images via Twitter: @springboks/ @sixty60
The Springboks’ controversial away and second alternate kit has been compared to the colours of retailer Checkers and its delivery service Sixty60. And the visible logo during South Africa’s game against Ireland has fuelled social media speculation about a possible transaction between the two.
Which begs the question – where does the “hyper-jade” colour actually come from?
On Saturday, 23 September, the Boks were beaten by their rugby rivals 13-8 at the Stade de France.
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CHECKERS LOGO SPOTTED DURING SPRINGBOKS GAME
In the SA vs Ireland game broadcast by SuperSport, a large Checkers Sixty60 logo was visible in pre-game commentary. It was also shown across the bottom of TV screens during the game.
But unlike FNB – who are official sponsors of the Springboks – the retailer is not.
ALSO READ: ‘Blame the kit’: Springboks fans upset at dismal defeat by Ireland
According to Moneyweb, Checkers Sixty60 bought a TV sponsorship deal for the Rugby World Cup, including warm-up games.
And viewers were quick to notice the correlation.
One Twitter or X user posted: “SA Rugby has sold our Springboks national colours to the sponsors’ Checkers and FNB. You are a disgrace.”
Another added: “When sponsors become more important than our national pride and flag’s colours. Why not create a jersey based on our country’s flag?”
ALSO READ: Why is the Springboks logo NOT on the Rugby World Cup kit?
THE ‘SIGNIFICANCE’ OF ‘HYPER-JADE’
According to a statement by SA Rugby, the “hyper-jade” colour was “influenced by Ndebele design traditions.
It shared: “We take inspiration from the brightly-coloured houses of Bo Kaap, the tranquil waters of Camps Bay, and the multicolored flora of the region.
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“We celebrate the vivid and diverse nature of South Africa with a unique hyper-jade hue. A new injection of colour to the Springboks identity embedded in a diverse country.”
