Rihan Richards President of CSA during a CSA Press Conference. Photo: Sydney Mahlangu/BackpagePix
Picture | CSA announce new apparel sponsor, is this the kit the Proteas T20 Cricket World Cup kit?
Cricket South Africa (CSA) has announced Castore as the apparel sponsor for the Proteas after parting ways with New Balance.
Rihan Richards President of CSA during a CSA Press Conference. Photo: Sydney Mahlangu/BackpagePix
Cricket South Africa (CSA) has announced Castore as the apparel sponsor for the Proteas after parting ways with New Balance.
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On Monday morning, New Balance and CSA announced their decision not to continue their partnership after it expires on the 1st of October 2021, with Castore now taking over.
CSA announced parting of ways with New Balance
CSA had announced on Monday morning that, they would be announced a successor to New Balance on Thurdsay (today), ending a six-year partnership with them. The South African cricket body has then made good on its promise, announcing Castore as their new apparel sponsor as scheduled.
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In New Balance’s parting of ways press release, the apparel manufacturer did state their willingness to help CSA with Proteas kit, during their transitioning period to their new sponsor. But having announced Castore, as well as a picture of white ball cricket captain Temba Bavuma, posing alongside Lions teammate Rassie Van Der Dussen, in a new kit, it would appear that the new manufacturer might already have that side of things finalised as well.
CSA also announced that the contract with Castore would run for three years, expiring in September 2024.
CSA welcomes Castore
“It gives me great pleasure to welcome Castore on board to our team of sponsors and suppliers,” said CSA acting chief executive Pholetsi Moseki. “Castore is one of the big players in the world of sports technical apparel and they are involved around the world with such diverse sporting codes as Formula 1, cycling, football, athletics and swimming.
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“As we all know, most international cricket these days is played on the Asian sub-continent and its surrounding areas where climatic conditions are extremely challenging, and it is important that our players have the most comfortable apparel available to allow them to compete at their optimal level,” continued Moseki.
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“Castore is a perfect fit for our national teams who all have major ICC events on the immediate horizon. We look forward to a fruitful and happy relationship over the next three years.” Moseki concluded.
Castore comments
Founder of Castore Tom Beahon expressed his delight, and looked ahead to the T20 World Cup as the perfect platform to kickstart their journey with CSA and the Proteas.
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“Adding to our (Castore) wide range of teams and athletes with a team such as Cricket South Africa’s (CSA) Proteas is a huge honour for us as a brand and we’re excited to see where the partnership will take us, The T20 World Cup is the perfect way to kick off our partnership, an exciting, forward-thinking concept still in its formative years whereby entertainment is ever-present”. said Beahon.
Here is a first look of the Proteas in a Castore kit, courtesy of CSA:
