Another DA ad banned by SABC?

Another DA ad banned by SABC?

The Democratic Alliance (DA) says the SABC has banned a second Ayisafani advert, while the SABC claim they are willing to flight the ad if it conforms to ICASA regulations

Another DA ad banned by SABC?


“They tried to silence us”, says Mmusi Maimane in the second “Ayisafani” advert by the DA that has been banned by the SABC this month.

This opening line is the reason for the ban, wrote Head of Broadcast Compliance, Fakir Hassen. He told the DA in writing on Wednesday that the opening line contained false information, and that the SABC will not allow the DA’s second Ayisafani TV ad to air.

Maimane, the DA’s candidate for Gauteng premier, goes on to say that putting the DA in leadership would guarantee free higher education for qualifying matrics, create one million internships as well as six million jobs.

The SABC’s Kaizer Kganyago, however, has claimed that the ad is still being processed to air. They will broadcast the election advert, “provided it is submitted in terms of the ICASA regulations”. The DA has said the ad is set to flight on Tuesday.

“If they have submitted it 72 hours before and it is within the limits of the regulations we will flight it,” says Kganyago.

“We have said it in the letter that we sent to them before that if you put an advert [broadcast] with us that does not have issues with the regulations we will flight it, as to whether we will flight it on Tuesday, it depends on when it was submitted. I am not aware when it was submitted.”

The DA, meanwhile, has said it is a case of censorship.

“We have already briefed our lawyers this morning, and will begin legal proceedings to overturn this decision immediately,” said DA leader Helen Zille.

This comes after the SABC’s previous ban of the DA’s first “Ayisafani” ad, which later went viral. The DA later made a complaint to the Independent Communications Authority of South Africa (ICASA) regarding the SABC’s ban and eventually went to court to put pressure on ICASA to make a decision. The DA was then invited to submit an amended ad.