Playboy

Playboy Lands in SA! And just in time for the Year of the Rabbit. Image: Supplied

Playboy Lands in SA! And just in time for the Year of the Rabbit

Playboy apparel is finally available in SA thanks to an exclusive deal by local fashion retailers Side Step and Studio 88.

Playboy

Playboy Lands in SA! And just in time for the Year of the Rabbit. Image: Supplied

The famous Playboy bunny has been an image of intrigue for years. There is something about the brand that somehow represents class, fun and excitement all at the same time.

South African fans have long been excluded from sporting the brand on their chests, but no more! 

Late in 2022 South African fashion retailer Studio 88 announced that they acquired the rights to the brand and right away the famous bunny started appearing at concerts and events around SA. 

The Year of the Rabbit

2023 will be known as the year of the rabbit according to the Chinese zodiac and this presented an opportunity for a brand so synonymous with the animal… An opportunity that the Studio 88 group has grabbed with both hands! 

In addition to the variety of styles already available under the brand in SA, an exclusive Year of the Rabbit range has been introduced and will be available exclusively in Side Step stores and on the Side Step website. Side Step, which is part of the Studio 88 group has over 130 stores around SA and is well known for being the trendsetter’s store of choice.

Playboy
Playboy bunny has been an image of intrigue for year. Image: Supplied

About the Year of the Rabbit Range

The Year of the Rabbit range comprises premium quality pieces made with attention to detail and comfort in mind. From bold and stylish graphic tees to comfortable and cosy hoodies, there is something for everyone in this collection. The pieces are versatile and can be dressed up or down, making them perfect for any occasion.

One of the standout pieces in the Year of the Rabbit range is the iconic tracksuit, highlighted with red and gold detailing. This piece features a stylish bunny emblem on the back and is made from a soft and comfortable blend of cotton and polyester. Whether you’re lounging at home or running errands, this tracksuit will keep you feeling and looking like a true superstar.

The Year of the Rabbit range comprises premium quality pieces made with attention to detail and comfort in mind. Image: Supplied

Another must-have piece in the Year of the Rabbit range is the bunny graphic tee. This shirt is the perfect choice for those who want to make a bold fashion statement. The vibrant and eye-catching graphic is sure to turn heads, and the comfortable and lightweight material makes it perfect for South African Summer events.

If you are looking to make a fashion statement this year, look no further than Playboy. Visit Studio-88.co.za or Side-Step.co.za today for more information.