Is an investment in the beauty industry for you?

Most women are very familiar with the beauty industry in general, being clients at a nail and beauty salon or spa for a range of treatments, products or services at some point in their lives. Many women have a true passion for the industry, and follow its developments closely, whether on online forums such as blogs or social media, or taking an interest in local businesses offering beauty services.

For some women, the beauty industry represents an opportunity for investment, or the chance to own their own business and make a contribution to the industry at large. If you think that investing in the beauty industry might be for you, and are serious about investigating the various options, there are certain avenues that are worth considering before you take the plunge.

Choosing a specific industry to get involved in is just the beginning. Next, one needs to consider what exactly that involvement will look like. For some women, it means going the education route – upskilling yourself in the beauty area of your choice, with the aim of seeking employment at a salon or spa. For others, it means taking the leap of investing in a business – either being a silent partner, part-owner, or owning one on your own.

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However, deciding to open a business also presents the investor with various options – to open up a new standalone business, join with an existing brand, or join a franchise group. Choosing to belong to a franchise is a very popular route for new business owners, and a decision that make all the difference in the success of your venture. It is important to research the various franchise options available, and find one that resonates with your style, ethics and business goals. 

In South Africa, one of the most successful franchises in the nail and beauty industry is Tammy Taylor Nails. Founded in the USA by Tammy Taylor herself in 1983, and brought to South Africa in 2013 by the founder of Tammy Taylor Nails South Africa, Melany Viljoen, this franchise group is well-respected in the beauty industry. Not only does it offer prospective franchisees the distinction of owning a luxury salon, but being part of this franchise group means that each salon owner has access to a wealth of experience, support, training and expertise to help ensure that her business is successful. 

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It also means that as a franchise owner, you are at the forefront of new developments in products and service, and reap the benefits of the years of expertise to be found in such an established brand. 

With the beauty industry being so vast, and with so many differing products, services and styles, it is critical to align with a brand that has proven to be successful. There are already over 40 Tammy Taylor Nails salons in South Africa, and the franchise network is growing steadily. There is a Tammy Taylor Nails salon in every major city in the country, and the brand’s footprint means that it is well-recognised by clients, and a respected provider of top-quality products and services.

All South African Tammy Taylor Nails salons also benefit from the brand’s global presence, with many celebrities and style influencers endorsing Tammy Taylor Nails as their brand of choice, and further extending and enhancing the brand’s reputation. This extensive reach can only benefit a new franchisee, and creates a platform from which to springboard business growth for each woman deciding to open a Tammy Taylor Nails franchise.