British Vogue’s ‘momentous all-African’ cover has been slammed for darkening models’ skin. Image via Twitter @BritishVogue

Vogue’s all-African cover slammed for ‘darkening’ models’ skin [photos]

British Vogue is under fire for allegedly darkening models’ skin colour for its ‘momentous all-African’ cover.


British Vogue’s ‘momentous all-African’ cover has been slammed for darkening models’ skin. Image via Twitter @BritishVogue

British Vogue has made history by featuring nine black models on the cover of its February 2022 issue. Although the cover is a celebration of African models who are pushing boundaries, the publication and its editor-in-chief Edward Enninful have been slammed for allegedly darkening the models’ skin. 


British Vogue selected nine African models to feature on the cover of its “momentous all-African cover”. “These women are a wholly different type of model and are currently pushing the boundaries not only of beauty but of the entire fashion world,” highlights the publication.  

A few of the models featured on the cover are South Sudanese-Australian model Adut Akech, Amar Akway, Majesty Amare, Maty Fall Diba and Anok Yai who was the second South Sudanese woman to open a Prada show, behind Naomi Campbell in 1997.  

22-year-old Adut Aketch told Vogue that in the past she would be the only black, dark-skinned girl at runway shows. “Now, I go to a show and there are girls from my country, girls from Africa who look like me. So yes, there has been a huge change.”

“It has gone from me being the only one at a show to 15 or 20 of us. I’m just so happy that we are finally at this place. I was tired of always feeling out of place and feeling like an outcast.” 


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British Vogue editor-in-chief Edward Enninful described the models as vivacious and smart. He said the women were “redefining what it is to be a fashion model”. 

“Fashion tends to follow waves. We’ve had the Brazilian wave. We had the Dutch wave, the Russian wave, the Eastern European wave… And while, in the last decade, the Black model has come to prominence, I love that we are finally giving more space to African beauty.”


Although the Vogue cover is a celebration of African models, the cover has been slammed by Twitter users for allegedly darkening the models’ skin. 

One tweep highlights that the cover features beautiful black women with different shades, “I can’t help but feel that darkening already dark-skinned women goes further than fetishisation, it’s rather caricaturing,” added the tweep.

“I was actually scared when seemingly everyone loved the Vogue cover, it was giving many weird things… Come to find out they darkened their skin,” wrote another tweep.  

Comedian and actress Lesego Tlhabi also weighed in on the cover writing: “Vogue as a whole really struggles with lighting and shooting black women but WHY?”