Louise de Waal
Louise has a PhD in environmental management and a long history of teaching and research in an academic environment. She has travelled extensively throughout eastern and southern Africa and has 15+ years’ experience working in the sustainable tourism industry and in Africa specifically, among others as the founder/MD of Baobab Travel, an UK-based tour operator of tailor-made African holiday packages and one of the first tour operators in the UK to be certified by Fair Trade Tourism. Her passion for sustainability has never faded and she now works as an independent sustainable tourism consultant with specific interest in wildlife and conservation. She is the driving force behind the #HandsOffOurWildlife campaign, which aims to create greater awareness around issues of unethical and even cruel captive wildlife interactions by educating the public and the tourism industry at large.